2.3 Million Landlords Just Got New Rules. Is Your Agency the One They Find?
Section 21 has ended, every tenancy is now rolling, and rent increases are capped once a year. Landlords are searching for answers this week — the agencies with content ready to catch that traffic become the name they trust for the rest of the transition.
Right now, landlords are Googling:
- “Can I still evict without giving a reason?”
- “Do I need new tenancy agreements?”
- “How much can I raise the rent?”
Almost no letting agent or accountant has anything online answering these yet. Whoever shows up in that search first becomes the name a confused landlord trusts through the whole transition — and the one they stay with long after. The agencies that don't show up watch that landlord find someone else instead.
What we build for you
A dedicated page on your own site — in your branding, in plain English — that answers exactly what landlords are searching for right now, structured so it actually ranks and gets found. Below is a sample of the kind of content we mean:
No — Section 21 'no-fault' evictions have ended. Landlords now need a valid, specified ground to end a tenancy, and the process runs through the updated possession rules rather than a blanket notice.
Why this matters more this month than most
Enquiries are already picking up as landlords scramble to understand what applies to them. The agencies without a system to catch, sort, and respond to that surge fast enough are losing landlords to whoever replies first — not because their service is worse, but because they were never in the conversation to begin with. We're already working with letting agents to get ahead of exactly this shift: the pages, the FAQs, and the local SEO groundwork that catch this traffic before a competitor does.
Message us if you want to be ready before the next wave of landlord enquiries hits.
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